SEDUCING STRANGERS: How to Get People to Buy What You're Selling
The Mad Men co-producer who helped make Don Draper act and sound like a genius has distilled everything he knows about the art of persuasion into a playbook of principles, strategies, rules, and insights, all tailored to the fast-changing information economy. Illus.
Format: Paperbound
Pages: 179
Publisher: Workman
ISBN: 9780761181750
Item #: 9085971
Published at $16.95
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